1. Who created it and what exactly is it?
A guy named Mark Phillips in Scottsdale, AZ.
Imagine a Margarita on a counter. And then imagine if you could snap your fingers and it would turn into powder. That's Palcohol....without the magic. Palcohol is just a powder version of vodka, rum and three cocktails....with the same alcoholic content.
2. Why create Palcohol?
Mark is an active guy...hiking, biking, camping, kayaking, etc. After hours of an activity, he sometimes wanted to relax and enjoy a refreshing adult beverage. But those activities, and many others, don't lend themselves to lugging heavy bottles of wine, beer or spirits. The only liquid he wanted to carry was water.
So he thought? Wouldn't it be great to have alcohol in powder form so all one had to do is add water? Since powder is light and compact, it wouldn't be a burden to carry. Mark searched for powdered alcohol and it wasn't available. So he began his quest to create it. Over a few years, with the help of scientists around the world, Mark was able to create powdered alcohol and called it Palcohol.
3. What is the alcoholic content when consuming it? Palcohol, when used as directed, by adding six ounces of liquid to it, is equal to a standard mixed drink.
4. What's in it? It varies per cocktail but basically, alcohol. and natural flavorings. The ingredients of each cocktail are listed on the front of the package. Palcohol is gluten free.
5. How is it made? If we told you, we'd have to shoot you.
6. What flavors are there? We plan on releasing five versions sold in a pouch that is the equivalent to one shot of alcohol:
a. Cosmopolitan
b. Powderita - tastes just like a Margarita
c. Lemon Drop
Just add water to these three flavors for an instant cocktail.
7. Where will it be sold? Think of Palcohol as liquor....just in powder form. It will be sold anywhere where liquor can be sold and a buyer must be of legal drinking age to buy it.
8. When will it be available? As soon as we can but probably not until 2026 at the earliest. No samples will be released ahead of time.
9. Signup to our mailing list to be notified of the release: http://eepurl.com/jgm5GU